By: Latris Latrelle

Valentine's in Versailles is more than just an event; it is the embodiment of a dream turned into reality—a niche fashion showcase designed to elevate and spotlight emerging designers breaking into the European market. Created by Front Row Luxury Events, this initiative serves as a bridge, offering designers a prestigious platform to debut in the world of high fashion. Unlike traditional runway shows, Front Row Luxury Events seamlessly fuse art exhibitions, wine tastings, and immersive runway experiences in breathtaking, historic venues, redefining the essence of luxury fashion showcases.

Strategically planned around Valentine’s Day, this edition of the showcase was a carefully curated celebration of romance, intimacy, and elegance. The event brought together leading lingerie designers from across the globe, spanning the United States, Europe, Ukraine, and France, under a unified theme of Royal Romance. And what better location to encapsulate this grandeur than Versailles—the home of the Sun King, a city rich in romantic and fashion history?

"I decided to take it outside of Paris for a more intimate yet regal setting," I shared. "Versailles, with its deep-rooted influence on etiquette, sensuality, and the original concept of the influencer, was the perfect stage for this showcase. There is no better ambiance than being steps away from the royal legacy of the Palace of Versailles. That’s why I chose the Waldorf Astoria Trianon Palace as our hosting venue."

Lingerie designers are a vital part of the fashion industry, Yet they often do not receive the same level of recognition as traditional fashion houses. With the global lingerie market valued at $50.54 billion, It is imperative to carve out a space where these designers are not only acknowledged but celebrated year-round. Valentine’s in Versailles was a testament to this mission—an intimate yet impactful showcase featuring some of the most distinguished lingerie brands, including Parisienne Zima (UK), Siren Intimates (Ukraine), Posh Lingerie (Usa/France),& Soreil Lingerie  an exquisite collection from Colombia.

This event was not just about fashion; It was about storytelling, about merging history with modernity, about creating a moment that resonates beyond the runway. As we redefine what it means to showcase fashion in luxury settings, Valentine’s in Versailles stands as a symbol of where the past meets the future—where dreams are stitched into reality, and where the art of fashion finds its most exquisite stage.